Paypal’s ubiquitous brand required a stand out sound strategy to match. From music, to voice and sound design we built an audio toolkit that reinforced ease, security, and seamless UX.


Sound Logo, UX/Product Sound Design, Sonic Brand Strategy, Music Strategy, Branded Voice Strategy


Mobile App, Desktop App, Digital Content

Inspired by thoughtful electronic music from around the world, we played upon familiar sounds of transaction and exchange.

We formed voice identity guidelines, and ultimately, helped PayPal find their sonic personality.