OVERVIEW
Paypal’s ubiquitous brand required a stand out sound strategy to match. From music, to voice and sound design we built an audio toolkit that reinforced ease, security, and seamless UX.
SERVICES
Sound Logo, UX/Product Sound Design, Sonic Brand Strategy, Music Strategy, Branded Voice Strategy
APPLICATIONS
Mobile App, Desktop App, Digital Content
OVERVIEW
Paypal’s ubiquitous brand required a stand out sound strategy to match. From music, to voice and sound design we built an audio toolkit that reinforced ease, security, and seamless UX.
SERVICES
Sound Logo, UX/Product Sound Design, Sonic Brand Strategy, Music Strategy, Branded Voice Strategy
APPLICATIONS
Mobile App, Desktop App, Digital Content
![Mobile device showing PayPal app](http://images.ctfassets.net/hwj1wtw91qpy/1d3XrwBjqg7VFZs1vQr6Sa/f89100c5c99b8b6a57e0c77716824128/PayPal_02.jpg?w=0&q=70)
![Mobile device showing PayPal app](http://images.ctfassets.net/hwj1wtw91qpy/1d3XrwBjqg7VFZs1vQr6Sa/f89100c5c99b8b6a57e0c77716824128/PayPal_02.jpg?w=0&q=70)
Inspired by thoughtful electronic music from around the world, we played upon familiar sounds of transaction and exchange.
![PayPal website on laptop screen](http://images.ctfassets.net/hwj1wtw91qpy/6ph71NahUEQitIAjwdqsLN/4a236d77ac604922d67560d038504a39/PayPal_03.jpg?w=0&q=70)
![PayPal website on laptop screen](http://images.ctfassets.net/hwj1wtw91qpy/6ph71NahUEQitIAjwdqsLN/4a236d77ac604922d67560d038504a39/PayPal_03.jpg?w=0&q=70)
We formed voice identity guidelines, and ultimately, helped PayPal find their sonic personality.
![PayPal x Listen collaboration](http://images.ctfassets.net/hwj1wtw91qpy/7GyZP7p7FRrnzIgjqxutAh/f916ec802a500ffa21aac0f441763214/PayPal_05.jpg?w=0&q=70)
![PayPal x Listen collaboration](http://images.ctfassets.net/hwj1wtw91qpy/7GyZP7p7FRrnzIgjqxutAh/f916ec802a500ffa21aac0f441763214/PayPal_05.jpg?w=0&q=70)
![PayPal heart icon illustration](http://images.ctfassets.net/hwj1wtw91qpy/75YiHSFR8n2pEr0PKqNjIO/61d6c338ef067a774e1abbc3236f92ba/PayPal_01.jpg?w=0&q=70)
![PayPal heart icon illustration](http://images.ctfassets.net/hwj1wtw91qpy/75YiHSFR8n2pEr0PKqNjIO/61d6c338ef067a774e1abbc3236f92ba/PayPal_01.jpg?w=0&q=70)
![Mobile device showing PayPal app](http://images.ctfassets.net/hwj1wtw91qpy/1d3XrwBjqg7VFZs1vQr6Sa/f89100c5c99b8b6a57e0c77716824128/PayPal_02.jpg?w=0&q=70)
![Mobile device showing PayPal app](http://images.ctfassets.net/hwj1wtw91qpy/1d3XrwBjqg7VFZs1vQr6Sa/f89100c5c99b8b6a57e0c77716824128/PayPal_02.jpg?w=0&q=70)
Inspired by thoughtful electronic music from around the world, we played upon familiar sounds of transaction and exchange.
![PayPal website on laptop screen](http://images.ctfassets.net/hwj1wtw91qpy/6ph71NahUEQitIAjwdqsLN/4a236d77ac604922d67560d038504a39/PayPal_03.jpg?w=0&q=70)
![PayPal website on laptop screen](http://images.ctfassets.net/hwj1wtw91qpy/6ph71NahUEQitIAjwdqsLN/4a236d77ac604922d67560d038504a39/PayPal_03.jpg?w=0&q=70)
We formed voice identity guidelines, and ultimately, helped PayPal find their sonic personality.
![PayPal x Listen collaboration](http://images.ctfassets.net/hwj1wtw91qpy/7GyZP7p7FRrnzIgjqxutAh/f916ec802a500ffa21aac0f441763214/PayPal_05.jpg?w=0&q=70)
![PayPal x Listen collaboration](http://images.ctfassets.net/hwj1wtw91qpy/7GyZP7p7FRrnzIgjqxutAh/f916ec802a500ffa21aac0f441763214/PayPal_05.jpg?w=0&q=70)
![PayPal heart icon illustration](http://images.ctfassets.net/hwj1wtw91qpy/75YiHSFR8n2pEr0PKqNjIO/61d6c338ef067a774e1abbc3236f92ba/PayPal_01.jpg?w=0&q=70)
![PayPal heart icon illustration](http://images.ctfassets.net/hwj1wtw91qpy/75YiHSFR8n2pEr0PKqNjIO/61d6c338ef067a774e1abbc3236f92ba/PayPal_01.jpg?w=0&q=70)